Sunday, 26 January 2014

Stefan Sagmiester

Stefan Sagmeister born August 6, 1962 in Austria is a New York-based graphic designer and typographer. He has his own design firm—Sagmeister & Walsh Inc.—in New York City. Sagmeister is on of the most influencial designer of the present time and is responsible for designing album covers for Lou Reed, OK Go, The Rolling Stones, David Byrne, Aerosmith and Pat Metheny. His perspective towards design and his motto is "Design that needed guts from the creator and still carries the ghost of these guts in the final execution." Sagmeister has made a name for himself in design profession and has been awarded many great awards in the design world in these last 10 years.







His work can be linked to the style created by David Carson in the early 1990’s and has developed on the grungy style relying heavily on handwritten typography which is meshed and scattered alongside imagery and photography. Sagmeister has heavily impacted design in these last 10 years and his studio is presently still working on corporate designs and branding of large corporations, editorial design publishing more than one book, websites and apps and advertising to name a few

References




 accessed 26/1/2014 1900

Ron English

Ron English is an American contemporary artist who explores brand imagery and advertising. He is known for his use of colour and comic book collage. rough his work the artist sends the viewer a subliminal message which shows the darker side of contemporary society.

One of the most prolific and recognizable artists alive today, Ron
English has bombed the urban landscape with images, on the street, in museums, in movies, books and television.English coined the term POPaganda to describe his signature mash-up of high and low cultural touchstones, from superhero mythology to totems of art history, populated with his vast and constantly growing arsenal of original characters, including MC Supersized, the obese fast-food mascot featured in the hit movie “Supersize Me,” and Abraham Obama, the fusion of America’s 16th
and 44th Presidents, an image widely discussed in the media as directly impacting the 2008 election. Other characters carousing through English’s art, in paintings, billboards, and sculpture include three-eyed rabbits, udderly delicious cowgirls and grinning skulls, blending stunning visuals with the bitingly humorous undertones of America’s Premier PopIconoclast.


     



Thoughts...

·         Ron English is an artist which is highly inspired by
·         Pop Art and pop art symbols which can be seen in
·         his work
·         The artist intentions are to educate people and
·         create awareness against the corporate brainwashing
·         which is portraying the way we live today
·         through media.
·         Another aspect which Ron English’s Art that interested
·         me is His style which is highly influenced by
·         comic and cartoonish elements which are combine in a surrealistic manner

Ron English was one of the firt to incorporate element of contemporary street art with elements of graphic design, mainly in the corporate word. His work philosophy is similar to pop at ideologies as his work is manifested against social ideology through commercial art.




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David Carson

David Carson is an American graphic designer and art director born in 1954. Carson is best known for his innovative magazine design, and use of experimental typography. He was the art director for the magazine Ray Gun, in which he employed much of the typographic and layout style for which he is known. In particular, his widely imitated aesthetic defined the so-called "grunge typography" era.

This new style of grunge typography combined influences of Internantional Typographic style (Swiss Design), New Wave and Punk. His work was characterised with random positioning of text, use of hand drawn typography, collage style placement of images and grungy dirty look. His layouts featured distortions or mixes of 'vernacular' typefaces and fractured imagery, rendering them almost illegible.






Carson fame as an artist grew from his works in Ray Gun magazine. In 1995 he left Ray Gun magazine and moved to New York city were he founded his own studio, David Carson Design. Carson started to attract major clients and was doing work for Pepsi Cola, Ray Ban (orbs project), Nike,Microsoft, Budweiser, Giorgio Armani, NBC, American Airlines and Levi Strauss Jeans, and later worked for a variety of new clients, includingAT&T Corporation, British Airways, Kodak, Lycra, Packard Bell, Sony,Suzuki, Toyota, Warner Bros., CNN, Cuervo Gold, Johnson AIDS Foundation, MTV Global, Princo, Lotus Software, Fox TV, Nissan,quiksilver, Intel, Mercedes-Benz, MGM Studios and Nine Inch Nails. He, along with Tina Meyers, designed the "crowfiti" typeface used in the filmThe Crow: City of Angels.

David Carson style of Grunge typography was an influential style that till to this date is being used by graphic designers. The grunge design also was the style were the graphic design tools were changed to accommodate new technologies and this make the grunge style one of the pioneers for digital application to graphic design. Using the computer as an artistic tool.

References

http://amandafa27.blogspot.com/2008/12/david-carson-essay.html



http://www.davidcarsondesign.com/



http://www.kenyaferrand.com/pics/web/css_layout/david.html





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Grunge

Grunge is a sub genre of alternative rock that emerged during the mid-1980s in the American state of Washington, particularly in the Seattle area. The grunge style was inspired by hardcore punk, heavy metal, and alternative rock. Similar to the Punk movement the roots of Grunge design started with the introduction of the new style of music which reflected and influenced by the principles of the style. The main band that portrayed Grunge was the band Nirvana late 80’s early 90’s

Grunge designs elements involve dirty stains, torn images, “broken” icons and creased pieces of paper, hand-drawn elements and dirty textures. The main purpose of hand-drawn elements lies in their ability to convey the designer personality and an individual expression. The overall style of grunge was having a dirty look, grungy look. Also the hand drawn element and type are used to emphasis on the urban elements of graffiti.

raygun4  raygun7

An important designer of grunge style is David Carson which was the designer responsible for the magazine designs of Ray Gun Megazine  a famous music magazine in the early 90’s. His work was characterised with random positioning of text, use of hand drawn typography, collage style placement of images and grungy dirty look.

The grunge style principles would influence graphic design an designer up to this date. A notable contemporary graphic designer which work is influenced by the grunge style and by David Carson is Stefan Sagmeister whic developed on the style.


References.




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Jamie Reid

Jamie Reid is an English artist and anarchist BORN IN 1947. His work would combine letters cut from newspaper headlines in the style of a ransom note, made use of collage and photomontage techniques and manifested against society, portraying national figures and symbols which defined the image of punk rock, particularly in the UK

Jamie Reid’s works were important to the punk style and he was responsible for working with legendary punk rock band Sex pistols. Reid was commission by the band to design their album covers and his work would become visual icons in the style to this day. Reid incorporated straight to the point slogan to his work and attacked political and cultural issues.



       

  




Jamie Reid was clearly influenced by the image and type collages of the Dadaists. These influences on Reid’s typography, with its random and eclectic mixing of fonts, sizes and styles, can be seen in many Dadaist artworks. Also, the idea of using reachable resources is shown through Jamie Reid’s artwork made for The Sex Pistols, this artwork was made from things such as defaced images, ripped up flags and was detailed with things like safety pins (common object in Reid’s work). Also the way reid approached his design was also an influence by Weingart New Wave principle of self expression which Reid’s designs can be associated with

 References\






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Punk art Movement

Punk was counter culture established in London England in the mid 70’s. This new subversive culture embraced art, music, fashion.  The principles behind punk were anarchy and anti establishment. Followers of the style were to be recognised by their aggressive and anarchic behaviour.

A strong influence to the style was brought by the Sex Pistols a famous punk rock band of the era. The art on their albums was the visual identify of the culture.  The art style behind punk was characterised by throw away collage technique, chaotic typography and shocking slogans.
The style made use of element which were present in dada (photo montage and collage), Pop art ( use of celebrity figures in imagery, Warhol) Psychedelia (especially the underground comic scene, R.Crumb) and also New wave influence of Deconstructivism in graphics (Weingart)

Work by Neville Brody














work by barney Bubbles















work by Pter Saville




















work by Jamie Reid







































Designer that emerged from punk style include Neville Brody, Barney Bubbles, Peter Saville and Malcolm Garret which their work was feature in editorial and album cover design through put the post modern artistic era. But  thee most influential designer of punk design was Jamie Reid which also was responsible for designing all of the sex Pistols Album covers and was the pioneer for the visual principles found in the style.



References

The Thames and Hudson
 Dictionary of Graphic design and Designers
1992-98 Thames and Hudson Ltd, London UK




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Wolfgang Weingart

Wolfgang Weingart was a German Post modern graphic designer in the 1950-60’s. His artistic career started in the Swiss design style. He contributed immensely in post modernistic graphic design and was the founder of New Wave design. His style adopted an electric and anarchic approach which he applied to his graphic design work.

Wolfgang Weingart. Didacta Eurodidac. 1980-81Wolfgang Weingart. Typographic Process, Nr 2. From Simple to Complex. 1973

Wolfgang Weingart. Kunsthalle Basel Kunstkredit 76-77. 1977

Influences

Weingart was heavily influenced by the work of Armin Hoffmann and Emil Ruder, two of the major designers during 1950s and 1960s.  These two designers were associated with the International Style, or Swiss typography.  The International Style was based on the Bauhaus movement and used grid systems as the foundation for type and image layout.  Sans serif typefaces were often used due to their practicality for clear and functional communication.
One of the major ideas behind the International Style was the belief that all typography should be "unobtrusive and transparent" in order to clearly communicate the design's message.  While he had been trained under this school of thought, Weingart had no difficulty breaking away from it, and at times, doing completely the opposite within his work. 

Weingart started experimenting with type and breaking of the grid and began pushing to the limits of the qualities of type while still maintaining it's purpose.  While the International Style called for type to be simply functional, Weingart called for typography to be both functional and noteworthy.  Wiengart adopted the impression that a designer should ignore the "traditional" rules of layout and feel free to experiment with how type interacts with the rest of the composition.

Weingart deconstructive approach toward gaphic design principles was a great influence to emerging punk and grunge designers such as Neville Broady in Holland and David carson (Ray Gun magazine) and Jamie Reid.

References




The Thames and Hudson
 Dictionary of Graphic design and Designers
1992-98 Thames and Hudson Ltd, London UK


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